OUR PROCESS

You’re used to moving fast. So are we.

"The team brings deep experience in marketing, a passion for finding strategies that move businesses forward and a strongly held belief in the power of today’s CMOs to change the world. This commitment and zeal is what sets them apart from their competitors."

– Amanda Tolleson, Global CMO of Weight Watchers

"Black Glass teams are made up of true practitioners who’ve walked in the shoes of the CMOs"

– Jenny Lewis, CMO of The Knot Worldwide

This is why we're better

Effective Immediately

Effective Immediately

We are the only consultancy purpose-built for CMOs and marketing. We’ve seen it all, so we can start fixing things in hours, not months.

1:1 Advisory

1:1 Advisory

We mobilize and champion the person behind the title to accelerate your personal and professional growth. We're available any time you need us, in any medium.

CMO Ecosystem

CMO Ecosystem

You and your peers face the same challenges and opportunities. We bridge gaps and foster rich relationships to rise all tides.

Perpetual Change

Perpetual Change

We execute the change with you. We're there every day, because change is hard, takes time and needs consistency to go beyond a PowerPoint.

CMOs call us to fix:

Unhealthy Culture

...by re-crafting the vision, mission, values, and practices that will help once-thriving companies deliver on new brand promises.

Missing Credit

...by revitalizing CMOs' personal platform without the cringe-factor, so they can grow the business with their brand.

Broken Process

...by designing a Way-of-Working playbook around top leader beliefs to address longstanding gaps in "how we do things around here."

Capability Gaps

...by reconfiguring the marketing department to match the board's long-term plan.

Out of the 12 initiatives we were chasing this year with McKinsey, your work is the only one that has delivered ROI.

CPG CMO

You found us $12M of underleveraged funds that no consultant has found before.

Global Automaker

Black Glass have been an incredible resource to bring new perspectives and solutions to Clients – a great McKinsey challenger. We use them early and often as a differentiator.

Global CEO

Black Glass opened new revenue streams. Their work was precise, impactful and they were a true extension of the team.

Automotive CMO

Black Glass was able to train us to be a modern marketer not just provide slides and strategy. In turn we were able to execute more efficient, effective and transformative work. A win on all sides.

Telco CMO

How can we help?